Copyright: Studiocanal
TV Brick
TV Brick: Providing operators with high quality content solutions
Content is king, but it can be a tough nut to crack if it’s not your core business. Creating and sustaining profitable premium content products is at the core of what M7 Group, as part of Canal+ Group, accomplishes on a daily basis. In today’s world consumers demand the best possible mix of local and premium TV content at an affordable price, available at any time and via any screen.
Regardless if you are a well-established telco operator or a new player in the TV market, a compelling and cost-efficient content offering is key. It not only ensures customer loyalty, but also helps to boost sales of other key products like broadband and mobile services through attractive bundling opportunities.
With its range of B2B TV services tailored towards larger and medium-sized telecommunications operators, M7 helps both new and existing operators to optimize and derisk their content proposition. Not only by strengthening its competitive edge and improving the economics, but also by ensuring high quality delivery to the widest possible audience. In short: we secure your TV business. From creation and aggregation to distribution and marketing.
At M7, we offer more than 1400 television channels in HD and UHD quality.
M7 provides the best content to every kind of network operator.
M7 offers content creation and aggregation, technical delivery and marketing support.
Tailor-made TV Bricks
For both new and existing operators preferring to outsource the building and managing of its TV content offering, M7 offers so-called TV Bricks: full service content solutions, leveraging its excellent and long-standing agreements with all key content providers, both locally and internationally, hence building upon attractive economies of scale.
Depending on the size and requirements of the provider, such TV Bricks may consist of an entry standard offering of all key local channels and a bouquet of thematic channels, or an enriched version also containing premium content services – derived from either Canal+ produced and owned libraries of films, series or channels or other international studios.
Moreover, Canal+ builds complete new channels in various genres, and where relevant in partnership with telecommunications operators.
M7 builds Tailor-made, full service content management solutions.
Our parent company Canal+ creates exclusive and high quality content.
Every kind of operator may greatly benefit from our international expertise.
Marketing support: let the audience know
High quality content deserves a great audience. As part of its Premium B2B TV Services, we also offer a wide set of marketing communications tools, digital and in print, helping operators to ensure subscribers are aware of the great content offering - and any new exciting content that is added over time.
A wide set of marketing support to push subscriber growth.
Highly efficient and ressource saving white-label marketing communication tools.
Digital and in printed advertisements to market the power of an excellent TV product.
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References
Alina-Ioana Cosor
Senior Product & Performance Manager
"We appreciate the professionalism of our cooperation with M7. With our triple-play offer Salt Home and the IPTV platform Salt TV, which includes great content from M7, we are providing Swiss consumers the opportunity to benefit from the television experience of the future already today.”
M7 is integrating a specially compiled bouquet of 36 German-language premium pay-TV channels into the Salt IPTV platform and is taking over all in-house marketing of the DEUTSCH EXKLUSIV product.
Anco Scholte ter Horst
CEO Freedom Internet
"Freedom Internet introduced Canal Digitaal as IPTV service in 2020. As Freedom Internet finds online privacy very important we worked constructively together to improve the privacy for the TV viewer. With this way of collaboration we find in Canal Digitaal a real partner!"
Since 2020, M7 has an agreement with newly launched Dutch ISP Freedom Internet for providing them with a complete TV Brick solution based on the Dutch Canal Digitaal offering. Hence, Freedom Internet’s TV proposition not only consists of the complete Canal Digitaal linear offering, but also includes various interactive and on-demand services such as Canal+ Series. The cooperating with M7 for the TV Brick part allows Freedom Internet to fully focus on its core business of providing excellent broadband services to its customers.
Stefan Riedel
Chief Consumer Officer
“The cooperation with the M7 Group enables us to promote an attractive content portfolio of channels in the entire Tele Columbus sales area. For us, M7 is the right partner for a wide range of target group-specific pay-TV content, international program packages and technical platform services. In particular, M7 looks after the curation, encryption and uplink of the signals via satellite transponder, thus creating the technical basis for feeding the German and international premium content into the integrated networks of the Tele Columbus Group.”
M7 takes care of the curation, encryption and uplink of the signals via satellite transponder, thus creating the technical basis for feeding the German and international premium content into the integrated networks of the Tele Columbus Group.
Interested?
We will be pleased to get in touch with you and to discuss how we can support you to build and enhance your content portfolio, either by adopting a tailor-made TV Brick or adding premium services from the rich Canal+ content library.